Quick Menu

Upcoming Journals

British Journal of Economics, Management & Trade

British Journal of Economics, Management & Trade, ISSN: 2278 – 098X,Vol.: 2, Issue.: 2 (April-June)

 

Original Research Article

 

An Analysis of Cameroonian SMEs Performance in Foreign Markets

 

 

Bello Pascal1* and Oloua Edene Ayissi Barnabe Alain2

1University Institute of Technology (UIT), University of Douala, Cameroon.
2The Higher Professional Teacher Training College (ENSET), University of Douala, Cameroon.

 

Abstracts

 

The goal we are pursuing in this work is to make understand and explain the performances of Cameroonian SMEs in foreign markets though considered by the literature as outmoded and traditionalist.
To conduct our work, we have used the hypothetico-deductive method. Thus, from the existing literature, we came out with three (03) hypotheses that relate the performance of Cameroonian SMEs having overseas markets to three (03) variables that we assume determine that performance. For the empirical work, we collected data from forty-one (41) Cameroonian SMEs having overseas markets. These SMEs were chosen in a rational way from the lists of companies provided by GICAM, the SYNDUSTRICAM and the National Federation of Associations of Small and Medium Enterprises (FNAP). To test our hypotheses, we have used the Pearson correlation test (Hypotheses 1 and 3) and the Fisher-Student test (hypothesis 2). Prior to testing hypotheses, we used principal components analysis to summarize the items used to measure the same variable.
The results obtained in this study indicate the level of performance of Cameroonian SMEs performance and their determinants. They also show that SMEs performance deterioration is a phenomenon deriving from their management practice. Therefore, if Cameroonian SMEs are maintained in foreign markets it is thanks to the fact that they have succeeded in adapting themselves to the business environment. The threat for their international survival has pushed them to undergo the transformation process. Moreover, these results showed that the performance of Cameroonian SMEs having overseas markets is influenced by their ownership / management, strategies and the environmental constraints they face.

 

Keywords :

SME; Cameroonian; internationalisation; performance; strategies; archaic.

 

 

DOI : 10.9734/BJEMT/2012/696

Review History    Comments


Search this site

Advanced Search

Announcement & News

Index Medicus selected 15 SDI journals

We are delighted to inform that Index Medicus (IMSEAR) has selected following 15 SDI journals for in...

SDI SITE: 4.55 million page views, 1.14 million sessions, 705546 visitors

We thank all scientists and researchers all over the world for visiting and using SDI site.   ...

SCIENCEDOMAIN international received 5844 submissions in 2013

SCIENCEDOMAIN international is pleased to announce that it has received 5844 submissions in 2013, ac...

Science (IF: 31) report confirmed the high standard of SDI journal

As per a recent report (Link) of Science journal (present Impact factor 31), one of our journal (Bri...

Polish Ministry of Science and Higher Education included 18 SDI journals in its official report of 2013

SDI is pleased to announce that Polish Ministry of Science and Higher Education included 18 SDI jour...

SDI introduced Post-publication peer review by its comment section

SDI journals encourage Post-publication peer review by its comment section   Policy details a...

SDI promotes transparent Advanced OPEN peer review

We have migrated to transparent and toughest ‘Advanced OPEN peer review’ system (Detaile...



SCIENCEDOMAIN Awards

Browser Compatibility : Mozila firefox, Google Crome and IE 7 & above. Creative Commons License Terms & Condition  |  Privacy Policy  |  Join Us  |  Help  |  Contact Us
© Copyright 2010-2014, SCIENCEDOMAIN international. All rights reserved.